Hiring resources
Job descriptions for the people who grow your search traffic.
Copy-paste templates, real duties, salary by seniority and interview questions for SEO, content and AI search roles. Written by someone who does the work, not by a job board.
29 roles
- Content4 templates
Content Marketing Manager
Hire the person who owns your content engine end to end. Four copy-paste templates, salary by seniority, interview questions, and an honest read on what the role really costs.
Read the job descriptionSenior median $108,000 - SEO4 templates
SEO Specialist
Everything you need to hire an SEO Specialist: what the job really involves, four copy-paste templates, salary by seniority, and interview questions that actually filter.
Read the job descriptionSenior median $97,000 - Technical3 templates
AI Automation Specialist
The person who automates the work nobody should still be doing by hand. Three copy-paste templates, salary bands with a caveat, and how to screen out demo builders.
Read the job descriptionSenior median $142,000 - Content3 templates
AI Content Writer
A writer who uses AI as a tool, not a replacement for having something to say. Three copy-paste templates, salary by seniority, and how to screen out the candidates who only prompt.
Read the job descriptionSenior median $108,000 - AI search3 templates
AI Search Visibility Analyst
The role that measures whether AI assistants mention you at all. Three copy-paste templates, salary bands with an honest caveat, and how to tell a real practitioner from someone repackaging SEO.
Read the job descriptionSenior median $120,000 - AI search3 templates
AI and SEO Search Director
One leader for both search surfaces: classic rankings and AI answers. Three copy-paste templates, salary by scope, and an honest view of whether the combined role should exist yet.
Read the job descriptionSenior median $200,000 - Content3 templates
Chief Content Officer
The executive who owns content as a company-wide function. Three copy-paste templates, salary by scope, interview questions, and an honest test of whether the role should exist at your company.
Read the job descriptionSenior median $250,000 - Analytics3 templates
Content Analyst
The person who can tell you which content is worth keeping. Three copy-paste templates, salary by seniority, interview questions, and how the role differs from an SEO Analyst.
Read the job descriptionSenior median $102,000 - Technical3 templates
Content Engineer
The role that builds the content pipeline instead of the content. Duties, skills, salary by seniority, interview questions, and an honest view on whether you need one yet.
Read the job descriptionSenior median $162,000 - Content3 templates
Content Lead
The player-coach role: senior enough to set direction, still hands-on enough to ship. Three copy-paste templates, salary by seniority, and how it differs from a manager and a Head of Content.
Read the job descriptionSenior median $135,000 - Content3 templates
Content Strategist
The person who decides what should exist and why, before anyone writes it. Three copy-paste templates, salary by seniority, interview questions, and how the role differs from a content manager.
Read the job descriptionSenior median $103,000 - Growth3 templates
Demand Generation Manager
The role that owns pipeline, not leads. Three copy-paste templates, salary by seniority, interview questions, and the alignment problem that breaks this hire more than any skills gap.
Read the job descriptionSenior median $135,000 - Content3 templates
Digital Content Director
The director who owns the digital properties themselves, not just the marketing content on them. Three copy-paste templates, salary by scope, and how it differs from a Director of Content Marketing.
Read the job descriptionSenior median $168,000 - Content3 templates
Director of Content Marketing
The content leader inside a larger marketing org, accountable to a pipeline number. Duties, skills, salary by scope, interview questions, and how the role differs from a Head of Content.
Read the job descriptionSenior median $175,000 - Leadership3 templates
Fractional CMO
How to scope, price and brief a fractional CMO so you get a marketing function rather than a monthly advisory call. Three scope templates, 2026 rates, and when not to hire one.
Read the job descriptionSenior median $180,000 - Content3 templates
Head of Content
The first content leadership hire, and the one most companies make too early. Duties, skills, salary by company stage, interview questions, and how it differs from a Director of Content Marketing.
Read the job descriptionSenior median $165,000 - Growth3 templates
Head of Growth
The broadest and most misused title in marketing. What the role actually means, three copy-paste templates, salary by company stage, and how to write the job so you get the right candidates.
Read the job descriptionSenior median $200,000 - SEO3 templates
Head of SEO
The person who owns organic search as a function, not a task list. Three copy-paste templates, salary by company stage, interview questions, and how it differs from an SEO Director.
Read the job descriptionSenior median $170,000 - Growth3 templates
Inbound Marketing Specialist
The generalist who owns the whole path from stranger to lead. Three copy-paste templates, salary by seniority, and an honest view of where the classic inbound playbook has stopped working.
Read the job descriptionSenior median $102,000 - SEO3 templates
Link Builder
Hire somebody who earns links rather than buys them. Three copy-paste templates, salary by seniority, interview questions, and the risk conversation to have before you write the job ad.
Read the job descriptionSenior median $85,000 - SEO3 templates
Local SEO Specialist
Hire the person who wins the map pack. Three copy-paste templates, salary by seniority, interview questions, and the operational realities that make multi-location SEO a different job entirely.
Read the job descriptionSenior median $88,000 - Technical3 templates
Marketing Automation Specialist
The person who owns the plumbing everything else depends on. Three copy-paste templates, salary by seniority, interview questions, and why this hire is usually later than it should be.
Read the job descriptionSenior median $112,000 - SEO3 templates
SEO Analyst
Hire the person who turns search data into decisions. Duties, skills, salary by seniority, interview questions, and an honest answer on how this differs from an SEO Specialist.
Read the job descriptionSenior median $94,000 - SEO3 templates
SEO Consultant
How to scope, price and brief an SEO consultant so the engagement produces something rather than a deck. Three scope templates, realistic day rates, and the questions to ask before signing.
Read the job descriptionSenior median $145,000 - SEO3 templates
SEO Director
The search leader inside a larger marketing org, accountable to a revenue number. Three copy-paste templates, salary by scope, interview questions, and how it differs from a Head of SEO.
Read the job descriptionSenior median $178,000 - Technical3 templates
SEO Engineer
The SEO hire who ships the fix instead of filing the ticket. Duties, skills, salary by seniority, interview questions, and how the role differs from a Technical SEO Specialist.
Read the job descriptionSenior median $158,000 - SEO3 templates
SEO Marketing Manager
The manager layer between an SEO specialist and a Head of SEO. Three copy-paste templates, salary by seniority, interview questions, and how to tell which of the three you actually need.
Read the job descriptionSenior median $110,000 - Growth3 templates
Social Media Marketing Manager
The role most often hired with no clear objective attached. Three copy-paste templates, salary by seniority, interview questions, and the goal conversation to have before you post.
Read the job descriptionSenior median $98,000 - Technical4 templates
Technical SEO Specialist
Hire the person who fixes crawling, indexing, rendering and site architecture. Four copy-paste templates, salary by seniority, and interview questions that separate diagnosis from guesswork.
Read the job descriptionSenior median $112,000
Hire the role, or rent the function
Every page here gives you what you need to post the role properly. It also shows you what the hire really costs once payroll tax, benefits and tooling are counted, so you can make an honest comparison against a fractional engagement.
Post it yourself
Take the template, edit the bracketed parts, publish. No email gate, no signup.
Benchmark the budget
Salary by seniority with a fully loaded annual cost, so finance sees the real number.
Or skip the hire
If the role exists to fix organic traffic, a fractional engagement often ships faster for less.